Responsibility for People and the Environment = The IKEA Way

Burlington, ON, June 16, 2008 – Innovative, inexpensive and fashionable are words often used in regards to Canada’s leading furniture retailer, IKEA, but they could easily be replaced with pioneering, efficient and responsible. Today IKEA has launched a website (www.theikeaway.ca) to clearly articulate “The IKEA Way” which in essence, describes the company’s ongoing commitment to responsibility for people and the environment.
“The IKEA Way is applied to every facet of our business to make us better retailers, better merchants and better corporate citizens,” says Kerri Molinaro, President of IKEA Canada. “It is more than trying to be ‘green’, it is about constantly striving to have a positive impact on people and the environment – with measurable goals.”

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Radiant City

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Something’s happening on the edge of town.

There’s a desperate housewife in the parking lot, a musical chorus line mowing the lawn — and a loaded gun in the upstairs closet.

Welcome to Radiant City, an entertaining and startling new film on 21st century suburbanites.

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Launch of Toronto Cyclists Union

Video Clip of the Launch in Toronto.

The Toronto Cyclists Union provides a strong, unified voice for Toronto cyclists.

A membership-based organization bringing together cyclists from all across Toronto.

“We will work together with citizens, community groups, bike shops and the City towards the common goals of ensuring that cycling is a legitimate, accessible, and safe means of transportation.”

Visit their web site: http://bikeunion.to

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